How to Build an AI Startup to $18K MRR Using No-Code AI Tools
Built and grew an AI startup with no code to $18,000 MRR in 6 months
Introduction
Meet Alex Rainey, who transitioned from a corporate career at Accenture Digital to becoming a successful entrepreneur. Alex's story is an inspiring journey of leveraging No-Code tools to create a thriving AI product, My Ask AI.
From Corporate to Indie
Alex spent seven years as a tech consultant, but the desire to create something of his own led him to start a travel startup, Pluto. Although the pandemic forced him to shut down Pluto, Alex’s entrepreneurial spirit remained strong. During the pandemic, he became a father and decided to pursue simpler projects without a team or investors.
Discovering No-Code
Alex began building various side projects using No-Code tools, which ignited his passion for creating products independently. Teaming up with Mike, they leveraged OpenAI’s API to develop My Ask AI, a tool enabling businesses to have their own private AI assistants.
Building My Ask AI
Before fully developing the product, Alex and Mike conducted a pre-sale, generating $5K. This validation motivated them to build My Ask AI, using No-Code platforms like Bubble for the website and backend, Crisp for customer service, Stripe for payments, Amplitude for analytics, and Customer IO for emails.
Monetization Strategy
My Ask AI offers four plans: a free plan, a hobby plan at $19.99/month, a pro plan at $99/month, and an enterprise plan at $499/month. This tiered approach helped them grow to 37,000 users, 420 paying subscribers, and $18K MRR since launching in February 2023.
Marketing Insights
The majority of My Ask AI’s growth came from organic channels:
Building in public on social media
Launching on Product Hunt
Submitting to tool directories
Getting newsletter mentions
Overcoming Challenges
Two major challenges were ensuring high-quality answers from the AI and effective distribution. Neither Alex nor Mike had a marketing background, so they invested time in learning and experimenting with various channels.
Introduction
Meet Alex Rainey, who transitioned from a corporate career at Accenture Digital to becoming a successful entrepreneur. Alex's story is an inspiring journey of leveraging No-Code tools to create a thriving AI product, My Ask AI.
From Corporate to Indie
Alex spent seven years as a tech consultant, but the desire to create something of his own led him to start a travel startup, Pluto. Although the pandemic forced him to shut down Pluto, Alex’s entrepreneurial spirit remained strong. During the pandemic, he became a father and decided to pursue simpler projects without a team or investors.
Discovering No-Code
Alex began building various side projects using No-Code tools, which ignited his passion for creating products independently. Teaming up with Mike, they leveraged OpenAI’s API to develop My Ask AI, a tool enabling businesses to have their own private AI assistants.
Building My Ask AI
Before fully developing the product, Alex and Mike conducted a pre-sale, generating $5K. This validation motivated them to build My Ask AI, using No-Code platforms like Bubble for the website and backend, Crisp for customer service, Stripe for payments, Amplitude for analytics, and Customer.io for emails.
Monetization Strategy
My Ask AI offers four plans: a free plan, a hobby plan at $19.99/month, a pro plan at $99/month, and an enterprise plan at $499/month. This tiered approach helped them grow to 37,000 users, 420 paying subscribers, and $18K MRR since launching in February 2023.
Marketing Insights
The majority of My Ask AI’s growth came from organic channels:
Building in public on social media
Launching on Product Hunt
Submitting to tool directories
Getting newsletter mentions
Overcoming Challenges
Two major challenges were ensuring high-quality answers from the AI and effective distribution. Neither Alex nor Mike had a marketing background, so they invested time in learning and experimenting with various channels.
Advice for Aspiring Entrepreneurs
Alex emphasizes starting quickly, focusing on tasks that significantly impact your business, and understanding your audience’s needs. He also suggests being ruthless with prioritizing time and efforts to drive substantial progress.
Conclusion
Alex Rainey’s journey from a corporate consultant to a successful No-Code entrepreneur highlights the power of determination, innovation, and leveraging modern tools. His story inspires others to pursue their entrepreneurial dreams using No-Code solutions.